Gusto Group Gusto Group

The Gusto Group AI pledge: Taking a fresh approach to AI

At a time when the headlines are dominated by stories of mass layoffs linked to AI adoption, the Gusto Group has devised an 'AI Pledge' for its 170 employees. The pledge is a clear commitment: whilst roles may change due to AI, they will not be replaced.

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Gusto Group Gusto Group

All Gusto Group employees are now growth shareholders!

Gusto Group has issued 'growth shares' (Enterprise Management Incentives) to all 150 employees as part of its transition to an Employee Ownership Trust (EOT). This move ensures that employees, now 'co-owners,' benefit directly from the company's future growth, providing tangible recognition of their service and building a stronger sense of unity, motivation, and accountability throughout the organisation.

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